🐊 Tough on play. Soft at heart.

Meet Charlie, your dog’s new favourite plush pal — built for rough-and-tumble fun but soft enough for bedtime cuddles. With reinforced seams, double-layered fabric, and an exciting squeaker, Charlie is more than just adorable — he’s made to last.

Crafted entirely from recycled materials, Charlie gives new life to waste while giving your dog hours of joy. It's a toy with real bite — in the best way.

Why it’s good for your dog:
🦴 Strong enough for serious chewers
🔊 Squeaker keeps them engaged
🧸 Snuggly but durable — ideal for all-day play

Why it’s good for you:
♻️ Made from 100% recycled cloth and stuffing
💪 Built to outlast the average soft toy
🌎 Sustainable fun with a feel-good footprint

At My Pet Matters, we don’t stock toys just because they’re cute — they’ve got to do good, feel good, and last longer. Charlie checks every box.